No doubt it doubles as a great cold pack for coolers, too.
Models present lingerie maker Triumph’s new concept bra, the “Super Cool Bra”, during its unveiling in Tokyo May 9, 2012. The bra, modeled after a miniature fishbowl, has gel material which is designed to take excess heat out of the body in its cups.
Photograph by: KIM KYUNG-HOON , REUTERS
This and other weird Japanese bras:
http://o.canada.com/2012/08/09/strange-japanese-bras/